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| Cigarettes,
bad for your breath, for your popularity and your health! by Susan Eskdale |
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Britain Many countries have banned advertising for cigarettes and Britain has just added the long list of countries banning advertisements for tobacco products. The legislation took five years to pass; an all inclusive ban on advertising, sponsorship and direct marketing. Cigarette companies in Britain will have to try to keep their sales strong by marketing at point of sale establishments. It took five years, but Britain finally succeeded in passing legislation that targets the advertisements of cigarette products to its citizenry. It is the goal of the government in Britain to decrease the overall percentage of the population that smokes from 28% to 24% by the year 2010. The advertising expenditures for the cigarette industry in Britain last year was $75 million Canadian and now with the banning of all advertisements the messages will not be visible by the population on a general basis. All the billboards have been torn down, some revealing an anti-smoking message.
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Canada In Canada, it has been a number of years since cigarette ads were allowed to grace the screen for the purpose of promoting smoking. Now public service announcements and support groups are gracing the screen trying to target the long term smokers as well as those who are just beginning to pick up the habit. Recent studies have quantified the dangers of second hand smoke in causing respiratory problems and cancer. It is the overwhelming evidence of studies that has increased the call for civic, state and national agencies to address the concerns. Debates and proposals for laws regarding the right of smokers versus the right of non-smokers have run rampant. Yet the overwhelming consensus is that smoking is harmful and that the innocent need to be protected. With smoking being a question of individual rights, it makes no sense to try to outlaw the habit; but there is a way for the legislators to provide a more healthful environment by passing laws that limit an individual's exposure to smoke. Calgary AB In Calgary the anti-smoking message has taken a turn towards banning smoking from a considerable number of public venues, especially those that are frequented by children, young adults and families. The laws are being passed as a result of the desire to protect non-smokers from potentially deadly exposure to second hand smoke. Calgary has decided to take a stab at making it illegal to smoke in public areas by the YEAR. This announcement met with the combined cheers and jeers; outcry from smokers who feel persecuted by the impending law and those who toast the law makers for stepping up to the plate. The current laws already limit the smoking areas in public Cigarettes, bad for your breath, for your popularity and your health. If those factors don't deter you from smoking perhaps the changing laws will. In Calgary the anti-smoking message has taken a turn towards banning smoking from a considerable number of public venues, especially those that are frequented by children, young adults and families. The laws are being passed as a result of the desire to protect non-smokers from potentially deadly exposure to second hand smoke. Calgary has decided to take a stab at making it illegal to smoke in public areas by the YEAR. This announcement met with the combined cheers and jeers; outcry from smokers who feel persecuted by the impending law and those who toast the law makers for stepping up to the plate. The current laws already limit the smoking areas in public areas including hospitals, bus stops, the C-Train, within restaurants where minors are served and within shopping centres. Children are not allowed in establishments where smoking is permitted; restaurants clearly display non-smoking signs indicating safe havens for families and non-smokers. |
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